Tag: Lead Generation

Effective Lead Generation Techniques to Use in 2025

It should come as no surprise that any effective lead-generation plans for 2025 would be driven by developments in technology. Data-driven insights and analytics powered by technology can further increase the success of any contact center, whether it is adjusting to changing customer behavior, changing market dynamics, or taking...

B2B Lead Generation Trends for 2024

What is lead generation? Lead generation is defined as the process of generating a consumer’s interest in an organization’s product or service with the ultimate goal of turning that interest into a sale. In many companies, lead generation is a critical part of the sales process. To meet business...